Our approach to analysis and strategy is grounded in a series of key assets and values:

  • Experience. New Economics founder Isabel Domeyko leads the Northern California office, while Jesse Walker leads the Northern Nevada Office. Jesse and Isabel each bring more than a decade of professional experience in market feasibility analysis, fiscal & economic impact analysis, and economic development.
  • Interest. We are passionate about the betterment of our communities, and constantly strive for new and improved ways to solve important issues related to the economics of community planning, conservation, and revitalization.
  • Efficiency and Value. We utilize a streamlined and nimble approach to quickly and efficiently “get to the point,” stay ahead of deadlines, and maximize value for each analysis.

Firm History

New Economics was established in 2011 with the intent of leveraging substantial technical experience to provide flexible, responsive, and streamlined services customized to individual clients. In addition to our Roseville office serving all of Northern California, we added a satellite office in 2013 serving Northern Nevada. Since its inception, New Economics has participated in a wide range of economic consulting assignments.

New Economics & Advisory currently holds these certifications:

• DBE (Caltrans),
• SBE (State of California)



Isabel 1Isabel Domeyko

Managing Member and Northern California Office Leader

Jesse WalkerJesse 1
Principal and Northern Nevada Office Leader

kevin-3Kevin Harcus


Becky 1Rebecca Santini

Senior Analyst